I am re-reading How to Sell Anything to Anybody by Joe Girard (book review coming soon). Earlier today, I finished his chapter on Winning After the Close wherein Joe talks about the importance of ensuring customer satisfaction AFTER completing a sale. He gives examples of how he goes out of his way to ensure that […]Read More My atrocious car buying experience is a lesson in after sales treatment for all founders!
Yesterday I was in Lucknow attending SIDBI’s first Investor Day in honor of their foundation’s 29th anniversary. Over 40 fund managers were present, representing thousands of crores in capital available for investment. Considering the dry powder that was going to be available in the room, the SIDBI team sourced 20 start-ups to pitch to the […]Read More Would you rather hear me or read me?
Yesterday was an interesting day. I started off by tasting different blends of single shot coffee made by a start-up that we have been eyeing for a while now. They have been some gaining significant traction and the tasting culminated in the issuance of a term-sheet. In my next appointment, I visited several branches of […]Read More My PR Experiment
A few days ago, I saw a Facebook live interview of Confirmtkt’s founders, Dinesh & Sripad. Early on, I had led a round of investment into Confirmtkt and also sat on their board for a few years along with Pravin Agarwalla. Back then, we both went through a very tough phase with the founders (and […]Read More Video Of The Week: Vishal Krishna Interviews Confirmtkt Founders
YourStory did a profile on one of Artha’s in-house companies Artha Creative Studio, led by Aakash Jethwani. He is a thought leader in the design thinking space and his thoughts were covered today in this ADC article. I have known Aakash for almost 5 years since he first sent me a funding proposal for his […]Read More Aakash, Artha and Designer-as-a-Service
A speaker at a recent closed-door conference that I attended, made a presentation on the different kinds of business models and what makes them successful. One very important observation that he pointed out, and that stuck with me was: “If the key to the success of a restaurant start-up is location, location, location,Then the key to the success of a consumer goods start-up is distribution, distribution, distribution.” Expressing my investment focus on consumer brands in a blog post earlier this year and in the interview with Sudhir Chowdhary […]Read More Modern retail will choke the life out of (young) consumer brands
I find it extremely hard to empathise with founders who want to “maintain” a certain lifestyle with a large team and a swanky office to “feel” like an entrepreneur. Founding a start-up is a messy and dirty affair and there is no amount of sugar coating that can change that fact. Founders who find motivation […]Read More All that Glitter is NOT for a Startup Founder
It has been over a week now since the news of OYO’s $1 billion round and ascent to unicorn status became official. This is a huge accomplishment for Ritesh and the entire Indian start-up ecosystem as the new round’s purpose is primarily to expand OYO’s reach outside India, something very few Indian start-ups can boast […]Read More The Journey from 500k to 5 Billion Demolishes 5 long-held Startup Myths
There is a serendipity in deal-making once one summarises the events that lead to its closure. Today, as I announce our investment into Haazri, that is how I feel. My first interaction with Haazri was unbeknownst to me, during the long hours that I spent at Yash’s office ordering numerous cups of the chai that […]Read More Why did we Invest in Haazri?
Just last year, I was writing praises of Ola’s product mix that allowed it to have the upper hand over Uber. In fact, I was so happy with Ola’s product strategy that not only did I endorse Ola Select’s benefits to all my friends & colleagues and open a corporate account with them but also […]Read More 3 Reasons Why I Believe OLA Has Lost Its Mojo