I did several part-time jobs while in college but the only part-time job that I held for all the four years of my degree was as a salesman in a jewelry store. The managing partner of the store and still like an elder brother to me, Haresh, gave me this book, How to sell anything […]Read More How to sell anything to anybody
Yesterday was an interesting day. I started off by tasting different blends of single shot coffee made by a start-up that we have been eyeing for a while now. They have been some gaining significant traction and the tasting culminated in the issuance of a term-sheet. In my next appointment, I visited several branches of […]Read More My PR Experiment
There are some books that instantly connect with me because they take various vantage points I hold and put it together in a single coherent narrative. The 22 Immutable Laws of Marketing has it all; good research, umpteen number of examples that are woven into a compelling narrative and an easy to understand explanation of […]Read More The 22 Immutable Laws of Marketing
The awesome team of Jasmeet Thind, Mahima Kaul and Vinit Jain have been making serious progress at Coutloot, a C2C fashion re-commerce platform. This is a recently started online video ad campaign that alludes to the simplicity of selling on Coutloot. I’ll let Jasmeet explain what Coutloot does. Disclosure: Coutloot is an AIV portfolio company […]Read More Video of the Week: Sell in 60 Seconds on Coutloot
The fiasco around taking Tesla private has dwindled Elon Musk’s credibility, making it hard to believe anything that comes out of his mouth. This brilliant piece of journalism aptly titled “Private’ mess: Elon Musk’s credibility goes from bad to worse” explains why this badly handled episode in Musk’s history can be considered a harbinger of worse things […]Read More Learn from Elon Musk: be Careful of What you Promise Publicly!